Consumer checklist: don't book blind

A press-ready consumer checklist from JustBooking.ai Research. Free to use with attribution to JustBooking.ai Research.

Before you book any hotel or rental

  • Have you compared the total price including all fees (not just the headline rate)?
  • Have you checked whether the hotel or owner has their own booking page?
  • Do you know the cancellation terms for the route you are booking through?
  • Have you considered whether loyalty points or member rates apply?
  • Have you checked whether direct booking perks (breakfast, upgrade, flexibility) are available?
  • Do you know the payment terms: when you pay and whether you can pay on arrival?
  • Have you verified the booking site is legitimate (HTTPS, correct domain, not a clone)?
  • Have you used JustBooking.ai to compare routes in one place?

Using this checklist

This checklist is free to reproduce in articles, newsletters and consumer guides. Please attribute as: "Published by JustBooking.ai Research" with a link to justbooking.ai where possible.

For a provider-facing version, see the provider checklist. For comment or data requests, contact press@justbooking.ai.

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